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Spicy Has Never Been So Important! Check Out Our Zesty Pizza Solutions.

Did you know that 70% of restaurant menus* have at least one item referred to as “spicy”? Did you know that younger customers crave it* more than others? If you are a pizza operator, then you must get to know Texas Pete®.

The pizza segment was the first to create the delivery and takeout option years ago. Let’s look at the importance of young customers in your takeout and delivery business. According to DoorDash, Gen Z takes the lead when it comes to delivery and takeout.

Gen Z and Millennials are the most important in growing takeout and delivery business according to DOORDASH.

Gen Z and Millennials are the most important in growing takeout and delivery business according to DOORDASH.

Likewise, Gen Zs and Millennials are more likely to prefer the spicier menu items. Thus, advertising your ‘spicy pizza’ or ‘spicy bread stick’ on your website and social media should build traffic to your business.

Among the demographics surveyed, younger consumers exhibit the highest preference for spicy foods.

Among the demographics surveyed, younger consumers exhibit the highest preference for spicy foods.

Texas Pete® is the #1 hot sauce brand** in portion control hot sauce that lets your delivery and takeout customers add the preference to perfect heat better than red pepper flakes. It’s a brand your customers love on your tables in bottles and the ideal way to add spicy goodness to your pizza sauce, marinara, and breadsticks.

For Takeout & Delivery

Texas Pete® is #1 in the U.S. in sales of hot sauce PCs with three flavors from which to choose.

Texas Pete® is #1 in the U.S. in sales of hot sauce PCs with three flavors from which to choose.

The easiest route for pleasing customers is to allow them to sauce to their desired heat level. Texas Pete has three flavors and heat levels in affordable 7-gram packets. CHA! by Texas Pete Sriracha Sauce complements sweet and spicy foods, ¡SABOR! by Texas Pete Mexican-Style Hot Sauce and Texas Pete Original Hot Sauce is simply great on everything. Texas Pete® Original Hot Sauce is the company’s most popular, with medium heat of 340–740 Scoville Units and with lower sodium than other brands. The Datassential survey found that 56% of consumers prefer PC packets so they can sauce to their preferred amount.

Honey Mustard Sauce, Wing Sauce, Original Hot Sauce, and BBQ Sauce are available in 1oz. Dipping Cups.

Honey Mustard Sauce, Wing Sauce, Original Hot Sauce, and BBQ Sauce are available in 1oz. Dipping Cups.

Texas Pete® lets you upsize spicy flavor with 1 oz. Dipping Cup in four flavors, ideal for larger orders. Texas Pete® offers a variety of 6 and 12-oz. bottles for tables or condiment stations as well.

For The Kitchen

 

Texas Pete® offers three flavors and heat levels of wing sauces.

Texas Pete® offers three flavors and heat levels of wing sauces.

Texas Pete® offers a variety of wing sauces for dredging those wings in spicy goodness. Its unique Extra Mild Wing Sauce is popular with pizza operators because its mild flavor (100–300 Scoville Units) is a people pleaser of all ages. Texas Pete® Mild Wing Sauce kicks up the heat to between 300–550 Scoville Units and Texas Pete® Buffalo Wing Sauce takes heat to the next level of 300–600 Scoville Units.

 

For back-of-house, choose from four levels of heat to spice up your menu.

For back-of-house, choose from four levels of heat to spice up your menu.

Texas Pete® Original Hot Sauce, available in ½ gallon and gallon plastic jugs, is your go-to for spicing up marinara and spaghetti sauce with a medium heat level, and Texas Pete® Hotter Hot Sauce (3,000–3,500 Scoville Units) is the right heat for younger customers. Sriracha remains a top trending sauce, and CHA! by Texas Pete® Sriracha Sauce has 1,200–1,800 Scoville Units. ¡SABOR! by Texas Pete® Mexican-Style Hot Sauce is ideal for nachos, tacos, and burritos. Made with sauteed garlic, chili powder, and cumin, it has a vibrant flavor and 500–700 Scoville Units.

Your Go-To for Bread Sticks & Pizza Crusts

Texas Pete® DUST Dry Seasoning is ideal for spicing up menu items such as bread sticks or pizza crusts.

Texas Pete® DUST Dry Seasoning is ideal for spicing up menu items such as bread sticks or pizza crusts.

More and more pizza operators are choosing Texas Pete® DUST Dry Seasoning to sprinkle on breadsticks and around the pizza crust. Its medium level of heat is great for any menu item where a liquid hot sauce is not preferred.

Please your busiest young customers by promoting the spicy flavor that Texas Pete® can bring to drive more traffic this year.

If you are a Foodservice Rewards member, get discounts on Texas Pete® products you order. If you aren’t a member, join the Texas Pete® Foodservice Loyalty Program and save up to $500 on purchases made before June 30th, 2024.

*Datassential, 2024
**NPD/Circana, 2024