

In the South, flavor isn’t optional, it’s expected. When guests see Texas Pete® on your menu, they know exactly what they’re getting: bold, balanced heat from a brand born in a restaurant and built for foodservice.
That recognition does more than signal southern flavor. It builds confidence at the point of purchase and can help drive repeat orders.
With the Texas Pete® Menu Mention Program, you can turn that built-in brand equity into measurable value for your operation.
When you feature Texas Pete® as an ingredient in at least one menu item and call it out on your printed or digital menu, you can earn up to $150 per location.
The program is built to support operators with:
It’s a simple way to enhance perceived value on your menu while creating an additional revenue opportunity.
Ready to get started?
Learn more about the Texas Pete® Menu Mention Program and apply now.
Or, request your free samples of Texas Pete® products for your next menu.